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Color Extend Magnetics Sulfate-Free Hair Color Shampoo

Color Extend Magnetics Sulfate-Free Hair Color Shampoo

Our sulfate-free hair color protecting shampoo is a lightweight, gentle, conditioning & cleansing shampoo that uses Redken's IPN technology and amino-ions to leave your color treated hair 3x more fortified.

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Product Benefits

› Sulfate-Free 
Preserves haircolor, lightweight, gentle, conditioning cleanser 
Rich lather 
Amino-ions help seal in color 
Contains Redken’s signature IPN technology 



Why It Works


› Attract to the hair fiber 
› Polymerize to create a hydrophobic barrier 
› Help seal in color molecules
*Color Extend Magnetics System of Shampoo and Conditioner vs. non-conditioning shampoo

How To Use

Apply Color Extend Shampoo to wet hair, massage into a lather, rinse. Follow with Color Extend Magnetics Conditioner or Color Extend Magnetics Deep Attraction for extended color protection and deep conditioning.

Customer Reviews

Color Extend Magnetics Sulfate-Free Hair Color Shampoo is rated 4.1818 out of 5 by 22.
Rated 5 out of 5 by from Great on Hair Colored with Natural Henna I am so happy my stylist recommended this product ... I was using Wen but it made my hair heavy all the time - and is actually more expensive. I use very little of this product and get a great lather, does not dry out my hair at all, and my hair doesn't tangle up in huge knots anymore. Using natural body art quality Henna to color my hair seems to dry it out - but the Sulfate Free Color Extend my hair just bounces right back. And I absolutely love the smell. I dont know if there is lemongrass in it or not but it certainly smells like it - and I love it, love it, love it!
Date published: 2014-04-24
Rated 5 out of 5 by from AWESOME IS THE ONLY WAY TO DESCRIBE THIS PRODUCT! I purchased the Color Extend Magnetics Shampoo at a hair salon after hearing that it was a sulfate free shampoo that LATHERED!!! I was ecstatic because most sulfate free shampoos do not lather and you wonder if you hair is getting clean. This shampoo does not disappoint!! If you have color treated hair you have GOT to try it. I panic when I'm running out and always make sure that I have more. Don't want to use anything else. Thanks Redken for FINALLY coming up with a shampoo that is sulfate free and has fabulous lather.
Date published: 2014-05-04
Rated 5 out of 5 by from Amazing! My cousin is a hair stylist and uses this shampoo and conditioner herself and recommended it to me and I'm so glad she did! We have two different hair types and colors. Her hair is very thin, long, shiny, soft and she dyes it black regularly. My hair is very unhealthy. It's dry, coarse, dull and thick. It constantly breaks off and looks fried but I still keep it blonde and short. But after using this shampoo and its conditioner my hair looks and feels SO much better. I've been using this product since the 2015 new year and I love it. It smells great, I don't have to use much and it seriously helps my hair so much! I would recommend this product to anyone!
Date published: 2015-01-30
Rated 5 out of 5 by from Difference? I just bought the Color Extends Magnetics Shampoo & Conditioner. I have the original color extends. It tends to dry my hair a little. I was coloring my hair with Chromatics for the first time an bought this. Difference? YES! It left my hair soft even just using the shampoo. Another Amazing new product Redken!! If you haven't tried Chromatics Color I recommend it. Rich, Amazing Colors.
Date published: 2014-01-05
Rated 5 out of 5 by from Love it! I love this shampoo and conditioner. It's sulfate free yet it lathers like a dream. You seriously only need a little bit and it lathers nicely. I have been a Redken girl for years and recently I decided to try some other well known brands...Living Proof, Ouidad, Pureology and I have returned them all and am sticking with this. I just wish Redken had some better hair products for curly hair girls. I have very dry color treated curly hair and I absolutely LOVE this shampoo and conditioner. It will make your hair so soft and shiny. I hate after I shampoo my hair and it feels like straw, after you shampoo with this your hair is so soft so you only need a small amount of conditioner. With other brands I feel like I need to use 3 times as much conditioner as shampoo, but not with this. I hope Redken never discontinues this line because it's my new favorite!
Date published: 2014-06-04
Rated 5 out of 5 by from Color doesn't fade like usual I bought this product because I was changing from the diamond oil line which I love. I am 100% gray and have my hair colored deep brown with red undertones (dark auburn). This has managed to keep my color as fresh s the day it was done and usually it fades out, gets dull and washed out looking. With the red undertones I have to use sulfate free shampoo. Love the smell too, not to perfumey, just fresh and clean.
Date published: 2014-04-07
Rated 5 out of 5 by from Best Shampoo for Color Treated Hair I've Ever Used It's three weeks into my color and it looks as vibrant as the day the stylist colored it. My hair looks and feels healthy and soft. Never going back to my previous shampoo.
Date published: 2014-03-16
Rated 5 out of 5 by from Love It, but Not the Inching it Caused Bought the product at recommendation of a supplier because I was a little displeased over another Sulfate Free product. Loved it from the start, both the shampoo and conditioner made my hair feeling amazing. Than the skin reactions started occurring on days I washed my hair... I even switched to two other Redken shampooing products that do not contain sulfates and the reaction continued. I was completely upset over the issue but glad I don't seem affected by the conditioner. I would recommend this product to anyone who colors their hair, has hard water products and slightly curly hair. This is the only time in the last 3 years living in AZ, my hair didn't feel like the end of a broom!
Date published: 2015-07-30
  • 2015-11-29T07:37CST
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Favorite New Shampoo

2014 BTC Stylist Choice Awards 

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Best Shampoo for Colored Hair

2014 Latina Beauty Awards



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Best Shampoo for Color-Treated Hair

2014 Ebony Beauty & Grooming MVP Awards