Professional colorist and social media star and Redken Brand Ambassador, Silvia Reis, is a San Francisco-based colorist boasting over 500,000 loyal subscribers on her YouTube channel Ellebangs, where she shares her favorite color techniques, hair products, and styling tips with professionals and consumers alike.
HOMETOWN: San Jose, California via Portugal at age three
CURRENT LOCATION: San Francisco, CA
INDUSTRY START: Coming from a family of hairdressers, Silvia knew at an early age a career in the hair industry was for her, and was always interested in the ability to transform how someone feels on the inside by working on the outside. She attended cosmetology school at a Redken school in Santa Clara, California.
CURRENT SALONS: Owns Ellebangs Hair Studio in San Francisco
INDUSTRY IDOLS: Rita Hazan, Ted Gibson, Ken Paves, and fellow Redken Ambassador Tracey Cunningham
FAVORITE REDKEN PRODUCT: Cover Fusion and Shades EQ