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AT THE SALON AT THE SALON

Silvia Reis | Redken Brand Ambassador

February 01, 2018

Silvia Reis headshot.jpg

Professional colorist and social media star and Redken Brand Ambassador, Silvia Reis, is a San Francisco-based colorist boasting over 500,000 loyal subscribers on her YouTube channel Ellebangs, where she shares her favorite color techniques, hair products, and styling tips with professionals and consumers alike.

HOMETOWN: San Jose, California via Portugal at age three

CURRENT LOCATION: San Francisco, CA

INDUSTRY START: Coming from a family of hairdressers, Silvia knew at an early age a career in the hair industry was for her, and was always interested in the ability to transform how someone feels on the inside by working on the outside. She attended cosmetology school at a Redken school in Santa Clara, California.

CURRENT SALONS: Owns Ellebangs Hair Studio in San Francisco

INDUSTRY IDOLS: Rita Hazan, Ted Gibson, Ken Paves, and fellow Redken Ambassador Tracey Cunningham

FAVORITE REDKEN PRODUCT: Cover Fusion and Shades EQ

SOCIAL ACCOUNTS: Youtube: Ellebangs, Instagram: @SilviaxReis

FUN FACTS: Silvia has clients from all over the world who fly in to sit in her chair and was also featured as a contestant on Lifetime network’s “Next Beauty Star”.

Of her new role with Redken, Reis says, “I am really excited and honored to be a Redken Ambassador for 2018. I hope to continue to learn even more to represent Redken with the best knowledge.”

Follow @Redken and @SilviaxReis for hair inspiration and Silvia’s work as a Redken Ambassador.

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