True platinum haircolor is a marathon, not a sprint. If you're a brunette (or even a blonde) looking to go platinum, it's important to have a consultation with your stylist about how many processes it will take you to get there, what kind of upkeep you'll be responsible for at home in order to keep your platinum hair healthy,
and the cost of the service as most people will need to commit to a few salon visits in order to achieve an icy platinum color. But at the end of the day, it's worth it! Because being a blonde is the MOST fun.
Looking to explore more blonde hair trends? Read up on different blonde haircolor techniques.
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