Chromatics 101: Hair Fortifying* Permanent Haircolor

WHAT MAKES CHROMATICS DIFFERENT?

You’ve heard of calcium to fortify your bones and exercise to fortify your muscles…but what are you doing to keep your hair strong and healthy? Introducing new Chromatics—this revolutionary professional haircolor fortifies every strand giving you shinier, healthier-looking hair and amazing color after just one salon visit. Read on to learn why you should choose a Chromatics color service—then talk to your stylist about booking your appointment today!
TOP 5 REASONS TO ASK YOUR STYLIST FOR A CHROMATICS SERVICE

1. 2X FORTIFIED HAIR*Breakthrough formula features protein extracts that penetrate deep into every strand, leaving hair 2X fortified vs. uncolored hair. 2. ZERO AMMONIA, ZERO ODORSay goodbye to that typical salon haircolor smell. The revolutionary Zero Ammonia formula means no odor, no discomfort—just amazing color. 3. 100% COVERAGEYour stylist can cover gray flawlessly while leaving hair shiny, conditioned and fortified. 4. MULTI-DIMENSIONAL, 4D COLOR RESULTSHair is infused with long-lasting color that’s radiant and multi-dimensional—never dull or flat. 5. UNLIMITED COLOR POSSIBILITIESChromatics features an incredible range of shades including brilliant brunettes, vibrant reds and beautiful blondes, so your stylist can custom blend a Chromatics color that’s perfect for you. |
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“After my Chromatics service, my hair felt so soft and conditioned, and the color looked vibrant. The fact that it helps fortify hair is a huge bonus. I love Chromatics!” |
MEET YOUR PERFECT HAIRCOLOR MATCH
No matter what color result you want, Chromatics has a shade that's perfect for you. Be inspired by the Haircolor Gallery and Redken Style Gallery for your next salon visit!
SPLASHLIGHTS |
BLONDE HAIR COLOR |
2014’s hottest new haircolor trend is inspired by spotlight effects from the music and fashion scene. Imagine a beam of light shining on the hair…fabrics that shimmer with a band of brilliance…high-gloss lips and nails with a light-reflective finish. |
From Icy Platinum to Warm Honey-Blonde, a Chromatics hair color service offers a range of stunning high-shine blonde shades. And because hair is left 2X more fortified, your blonde will be stronger and healthier than ever. |
BROWN HAIR COLOR |
RED HAIR COLOR |
Chromatics offers rich, radiant brunettes with amazing shine and dimension. Whether you need to cover gray or just want to enrich your current color, Chromatics will give you the beautiful, polished brunette color you are looking for, with revolutionary results. |
As any redhead knows, finding a color that is vibrant and long-lasting enough can be a challenge. With Chromatics, you've finally met your perfect match. Redken's advanced Rubilane Technology and R5 dyes give you amazing reds and coppers that stand the test of time, while fortifying your hair! |
CHROMATICS GOES BEYOND GRAY COVERAGE
As hair goes gray it can become wiry and unmanageable, losing its youthful look. Chromatics Beyond Cover targets the issues that affect graying hair and offers the perfect solution. Chromatics Beyond Cover is formulated with argan oil, ceramides and antioxidants acai and vitamin E to specifically target the needs of 75-100% gray hair. The exclusive ODS2 + Protein Extract and Argan Technology leaves hair 2X fortified* and 2X smoother** than before coloring, with long-lasting condition and respect for hair's natural lipid balance.
HOW CHROMATICS FORTIFIES HAIR: THE TECHNOLOGY
The technology behind Chromatics is a result of breakthrough research from the Redken labs: ODS² (Oil Delivery System) + Protein Extract Technology gives Chromatics the unique ability to fortify hair and deliver color pigments at the same time.
SURROUND |
PROPEL |
2X FORTIFIED |
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Hair is surrounded by protective oil |
Long-lasting color pigments and protein extracts are propelled deep into every strand |
Hair is 2X fortified, with brilliant multi-dimensional color |
* Fortifies the cuticle for 2X less breakage when using Chromatics Permanent Haircolor System with 20 volume Oil in Cream Developer and Redken Hair Cleansing Cream Shampoo vs. uncolored hair treated with a non-conditioning shampoo.