HOW TO USE REDKEN ASSETS
Redken marketing assets, both digital and in-salon, are a great way to get clients talking about haircare and haircolor services as well as products to help maintain their look at home. But before you start outfitting your salon and sharing on your website and social pages, take a quick look at the items available to you through the Redken Asset Library on Box.com and learn how Redken recommends you utilize them.
CONTENT TYPE | DESCRIPTION |
HOW TO USE |
Facebook & Instagram Social Media Kit These kits contain Facebook and Instagram posts, instructions, copy, and links to YouTube videos you can embed—all of which work together to tell a story and drive awareness around Redken launches and campaigns. |
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Images for Social Posts Get creative and create your own social posts with beautiful imagery from Redken photo shoots! |
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Product & Model Shots Redken wants you to be able to make the social content you need in your way. Utilize product and model shots to create your own social posts, spice up your website, or share through digital signage |
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Web Banners Add to your website or social pages for a unique way to promote your Redken products and services |
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Posters Tie everything together by bringing Redken visuals into your salon as well. Easily update your salon by downloading posters directly and sending them to a printer of your choice. |
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Planograms Use planograms to learn how to best merchandise your salon for success with Redken. |
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Easels Place easels next to each relevant product collection to help consumers navigate the retail shelf. |
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Shelf Talkers Place on your retail shelf to draw attention to the newest Redken collection. |
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Redken Logo Use the approved Redken Logos where you need them on your site or in your social or printed content. |
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