Acidic Bonding Concentrate 24/7 Night & Day Serum
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Redken's Acidic Bonding Concentrate 24/7 Night & Day Serum is a revolutionary bonding serum that repairs and strengthens processed, damaged hair. This hair treatment works 24/7 to nourish and revitalize your hair.
BEST FOR:
• Processed, damaged hair• Suitable for color-treated hair
BENEFITS
• Strengthens hair and repairs daily damage overnight• Delivers 9x stronger hair, 3x more hydration, and 89% less breakage**
• Reduces frizz by 72% after just 8 hours of use*
• 92% of users agree that their hair looks and feels healthy after 24 hours
• Helps maintain color-treated hair and protect from damage caused by heat styling, environmental stressors, and daily wear and tear
• Scented with a calming lavender fragrance for a relaxing overnight hair treatment experience
*continued use of system of abc shampoo, conditioner, and serum vs. untreated hair
**system of abc shampoo, conditioner, and serum vs. non-conditioning shampoo
**based on consumer test results, system of abc shampoo, conditioner, and serum
THE SUSTAINABILITY
Made of minimum
94% recycled plastic*
formula made in factory using
renewable energy**
vegan
formula***
* Except cap or pump ** In the previous calendar year. Find more info on the L'Oreal Universal Registration Document. *** No animal derived ingredients.
THE TECHNOLOGY
THE SCIENCE INSIDE
CITRIC ACID penetrates 7 layers deep and strengthens hair*
POLYGLUTAMIC ACID + SQUALANE with high leave-in concentration magnetizes to hair for long-lasting protection & repair.
DISCOVER Acidic Bonding Concentrate 24/7 Night & Day Serum
HOW TO USE Acidic Bonding Concentrate 24/7 Night & Day Serum
1. Wash hair with Acidic Bonding Concentrate Shampoo & Conditioner or 5-Min Mask for a deep condition.
2. Apply a quarter-sized amount of ABC 24/7 Night & Day Serum to clean, dry or damp hair. Apply more as needed & desired. Do not rinse.
• Night Use: Apply generously mid-lengths to ends for overnight bond repair & hydration.
• Day Use: Apply as needed for instant frizz reduction, conditioning & shine.
WHY REDKEN PROS RECOMMEND IT
"When it comes to haircare, I want products that work just as late as I do – if not later! Redken’s A.B.C. 24/7 Night & Day Serum works around the clock to strengthen hair and fight daily damage.”
BEFORE AND AFTER
FREQUENTLY ASKED QUESTIONS
Answers to Your Frequently Asked Questions