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Discover how we combine our deep knowledge of hairdressers and their clients to imagine a world of hair care products that would exceed expectations

HOW TO USE HAIR OIL: ELEVATE YOUR HAIR GAME WITH REDKEN

Healthy, shiny hair starts with proper nourishment, and hair oil is one of the best ways to achieve it. Whether your client is dealing with dryness, frizz, or split ends, the right oil can deeply hydrate, strengthen, and nourish their strands from the inside out. In this article, we’ll dive into how you can use hair oil to elevate your hair game and achieve your best hair yet.
17 Apr 2025
By The Redken Team

The Best Hair Products for Curly Hair

The key to achieving beautiful, healthy curls is finding the haircare routine that’s right for you. Every curl is different and requires a unique approach depending on your curl pattern and hair goals. From strengthening and defining your curls to hydrating your strands, these products are sure to bring the best out of your curls and coils.
24 Sep 2024
By The Redken Team

Get Uncensored Shine with the New Naked Gloss

Introducing Redken’s latest innovation, Naked Gloss! This lightweight shine oil is designed to seal in moisture and smooth the hair cuticle for maximum shine. The hair oil melts into hair with zero heavy coating or greasy finish, leaving a purely naked feel. Created for all hair textures, this oil promotes healthier looking and feeling hair with other immediate benefits. Read on to learn more.
17 Apr 2025
By The Redken Team

How to Get the Perfect Blowout At Home

Looking for a salon-fresh blowout without actually visiting the salon? With a few key blowdry products and a little know-how, you can master the perfect blowout from the comfort of your home. Whether you’re looking for a smooth, sleek style or a volumizing ‘90s style, the secret to a flawless blowout is all in the technique. Keep reading for our guide to help you master that just-left-the-salon look in no time.
03 Mar 2025
By The Redken Team

The Best Red Hair Color to Try: Cherry Vinyl Red Hair Gloss

Looking for new red hair color ideas? This season, the award for best new hair color trend goes to…Redken’s Cherry Vinyl Red! Unveiled by celebrity hairstylist Jacob Aaron Dillon during music’s biggest night and seen during the Big Game halftime show by Devante Turnbull, this chart-topping trend is about to break some serious records. Can you say shade of the year?
28 Feb 2025
By The Redken Team

10 OMBRE HAIRCOLOR IDEAS TO TRY NEXT

Hair trends come and go, but ombre haircolor is here to stay. The idea behind the ombre haircolor trend is simple: hair is darker at the roots and becomes lighter at the ends, or vice versa. It’s a gradient haircolor technique that became a staple in the hair world, and it’s clear why. Not only is ombre an easy look to pull off, but the color possibilities are endless. Before visiting your stylist for your next appointment, get inspired with these ombre looks.
14 Aug 2023
By The Redken Team

9 BEYOND BRUNETTE HAIRCOLOR IDEAS FOR ALL HAIR LENGTHS

Calling all natural brunettes and lovers of the lush, dark chocolate hair hues. Find your best brunette haircolor that defies that boundaries of what it means to have "brown hair" while also complementing the length of your hair. Whether you have short, shoulder length, or long hair, Redken's Global Color Creative Director Josh Wood has carefully designed a Beyond Brunette haircolor and technique that is right for you. If you're look to reinvent your dark hair with highlights, read on to discover inspiration as well as advice for how to talk to your colorist about what you want for your brown hair.
By The Redken Team

BRASSY HAIR: WHY IT HAPPENS AND HOW TO PREVENT IT

Weeks after coloring your hair, you start to notice something strange: the shade you left the salon with is no more, and now your hair has taken on an undesired yellow, orange or red tone. What gives? Brassy hair, that’s what. Not only does brassiness effect blondes, but brunettes can also experience unwanted orange and red tones. While these unwanted pigments can be incredibly frustrating, we're here to help. Read on to learn what causes brassiness, how to prevent it, and how to get rid of brassy hair.
26 Jan 2024
By The Redken Team

OMBRE? BALAYAGE? WHICH POPULAR HAIRCOLOR TECHNIQUE SHOULD YOU TRY NEXT?

Being stuck in a hair rut is the absolute worst. One way to breathe new life into your hair is by changing up the color. For fun ideas, check out this roundup of top haircolor techniques and haircolors below. Who knows? One of them might just be what you’ve been looking for all along. Remember to take an image to your local salon so your colorist can help you achieve the look!
By The Redken Team

THE BEST FALL HAIR COLOR TRENDS TO TRY THIS SEASON

Fall is officially in full swing and, whether or not the leaves and temperature change near you, it's still the season for reinvention. One of the best ways to transform your look is with a new, autumn ready hair color. Whether you're looking for a subtle refresh or a complete hair makeover, these trending fall hair colors are the perfect inspiration for your next salon visit. From bold copper hair to a range of chocolate hues, find the shade perfect for you this season. Since every shade can appear differently on varying hair types and textures, we've rounded up multiple looks for each trending color—all created with a Redken Shades EQ Gloss service.
By The Redken Team

HAIR 101: HOW TO FIND THE BEST BRUSH FOR YOUR HAIR TYPE

When it comes to finding the best brush for your hair type, it’s best to remember not all hair brushes are created equal. In fact, in the diverse world of beauty tools, there are almost just as many different types of hair brushes as there are makeup brushes out there. You wouldn’t use the same tool for applying your foundation, eyeshadow and mascara, right? For different needs, come different brush types. To help get your best hair yet, it’s time to understand if the brush you are reaching for is meant for your hair type. Here is a quick guide to choosing the best hair brush or comb for you.
By The Redken Team

THE REDKEN GUIDE TO BLONDE HAIRCARE

Whether you're a natural blonde, a longtime blonding client, or somewhere in between, caring for blonde hair is somewhat of an art form. Maintaining the tone and health of blonde strands requires the right combination of preventative care and a proper product regimen. From dealing with the damage from bleach to fighting off brass caused by environmental factors, blonde hair has unique and specific needs. To help you care for your blonde or highlighted hair, Redken has rounded up the best regimen to help you tone, repair and brighten strands. Read on to learn what haircare products are right for you.
By The Redken Team
Redken Acidic Color Gloss. A line of hair care products including shampoo, conditioner, and leave-in conditioner.

ACIDIC COLOR GLOSS

The Acidic Color Gloss hair care range extends and maintains professional permanent color, glosses and toners. With acidic pH formulas, this salon professional hair care system seals the cuticle and delivers intense, molecular-level shine.
14 Aug 2023
By The Redken Team

REDKEN'S MISSION

Redken is committed to building an inclusive community, powered by love. As we continue to evolve our Hairdressers United initiative, we’re excited to share some updates! This year we’ve partnered with the It Gets Better Project, Redken artists, and experts in the field to develop a free, online training course specifically for hair stylists with a goal of making hair salons a safe space for LGBTQ+ clients. Hairdressers have the power not only to transform hair, but also to transform how people feel about themselves and empower them on their journey to self-expression. At Redken, we believe that everyone should feel safe in a hairdresser's chair as their authentic selves, free to show up as they are, express themselves fully, and showcase their uniqueness through their own interpretation of beauty. A 2021 survey from The Trevor Project revealed that having at least one accepting adult can reduce the risk of suicide attempt for young LGBTQ+ people by 40 percent. That one accepting adult in someone’s life could be a Safe Space Educated hairdresser.
By The Redken Team

WHAT IS A HAIR GLOSS?

Coloring your hair doesn't have to be a serious commitment. Whether you're new to coloring your hair or are uneasy about trying out a new color trend, there's an easy way to flirt with new color without compromising your hair health—hair gloss! While hair gloss may be most known as a type of haircolor, this versatile treatment has so many uses and benefits for all hair types. From color correcting brass to creating the highly sought after glass hair, a hair gloss may be the hair-saving treatment you need. Read on to learn more and see if a hair gloss is right for you (Spoiler Alert: it is!).
By The Redken Team

Cover Your Grays With Redken Color Gels Oils

If you're looking to cover your grays or refresh your hair color with a professional touch, Redken’s new Color Gels Oils permanent hair color is the best choice. This innovative hair color delivers beautiful, deep, and long-lasting color to all hair types while adding ultimate shine and condition to strands. Formulated with smoothing apricot oil, Color Gels Oils is especially beneficial for stiff and dull gray hairs. Not only will you achieve gray coverage with beautiful color, Color Gels Oils leaves hair looking and feeling better than ever. Don’t just cover your grays, rejuvenate them!
14 Aug 2023
By The Redken Team

13 ROSE GOLD HAIRCOLORS TO TRY

Whether you’ve embraced pastels and are rocking a bright haircolor or simply love admiring looks on your Instagram feed, there’s a new trend in town: rose gold hair. With so many variations out there, it’s easy to pull off rose gold hair no matter what look you’re going for. In need of inspiration for your next haircolor appointment? Look no further than these gorgeous rose gold haircolor options.
By The Redken Team

HOLIDAY HAIRSTYLE INSPIRATION: HOW TO GET THE LOOK

No matter what you’re celebrating this holiday season, no look is complete without the perfect hairstyle. From the holiday office party to New Year’s Eve, Redken’s got you covered. We’ve tapped our Redken Artists to help you create gorgeous, holiday-ready hairstyles for every occasion. From elegant updos and loose waves, read on for inspiration and tips to get the look!
10 Oct 2023
By The Redken Team

EVERYTHING YOU NEED TO KNOW ABOUT HIGHLIGHTS FOR YOUR HAIR

Whether you prefer subtle and sun-kissed or bold and dramatic, highlights are the perfect way to enhance your natural haircolor. To help you understand what might work best for you, we compiled the ultimate guide to anything and everything you need to know about this coloring technique. From the different options out there, to what to ask your colorist for, to how to maintain your results at home, consider this a crash course in “Highlights 101” class is in session.
By The Redken Team

WHAT CAUSES STATIC & HOW TO FIGHT IT

Hair static, frizz and flyaways happen to the best of us, especially during the winter months. On top of dry skin and chapped lips, the cold winter air makes escaping the static electricity seem impossible. To better understand how to get rid of hair static and tame your flyaways, you need to know a bit more about what causes it. Read on for our best tips and tricks to retain moisture, minimize frizz, and get rid of hair static once and for all.
By The Redken Team

HERE’S HOW TO BLEACH YOUR HAIR…WITHOUT DAMAGING IT

Whether you’re a natural blonde looking to go blonder, or a brunette wanting to cross over to the brighter side, you’re going to be lightening your hair. And while yes, this makes for a very pretty end result, all of that hair bleach can take a major toll on your tresses. The good news? It doesn’t have to. Keep reading to learn more about how to (correctly) lighten your hair—spoiler alert, see a pro—so that you can have the color of your dreams, without sacrificing the integrity of your hair. You'll also need the right at-home haircare regimen to maintain the health and strength of your strands following your lightening service, and that's where Redken's NEW Extreme Bleach Recovery haircare system is key.
By The Redken Team

THE COMPLETE GUIDE TO HIGHLIGHTS FOR BROWN HAIR

Highlights may be most often associated with blonde hair, but they’re not reserved exclusively for blondes. A few strategically placed lighter pieces can look just as gorgeous on brunettes, adding dimension and visual interest to otherwise solid color. Not to mention, the techniques to highlight brown hair are endless. “For the first time ever we can take every brunette and give them a lighter shade that looks good on them,” says Redken Artist Celene Dupuis. Ahead, the lowdown on highlighting darker hair, a few different ways to do so, and expert tips for maintain your stunning new shade.
By The Redken Team

ALL SOFT HAIRCARE COLLECTION

Discover the All Soft System to moisturize and condition, dry, brittle hair.

• Provides 15x more conditioning with system of Shampoo, Conditioner and Argan-6*
• Argan oil-enriched formulas deliver softness
• Moisturizes and nourishes
• Increases manageability, suppleness and shine

*System of All Soft Shampoo, Conditioner, Leave-In vs. non-conditioning shampoo


SHOP THE ALL SOFT COLLECTION FOR DRY HAIR

WHAT IS HAIR PH AND WHY IS IT IMPORTANT FOR MY HAIR?

pH level, just as you learned about in high school chemistry class, is actually a major factor when it comes to the health and strength of your hair. The pH balance can make a big difference in how your strands look and feel. Need a refresher on understanding pH? We've got you covered. Read on to learn more about finding and maintaining your hair's pH and why you need to consider pH for your haircare and haircolor regimen.
By The Redken Team

DARK ROOTS, BLONDE HAIR: THE PERFECT LOW-MAINTENANCE HAIRCOLOR

Dark roots, blonde hair? Why not! Dark roots used to be a blonde's worst nightmare, but in recent years a dark, smudgy root has become a blonde haircolor trend. The flattering look relies on proper root blending and hair toning, which should always be left up to your professional stylist. The looks is super low maintenance since your natural haircolor grows in nicely and without any harsh lines. If you're thinking about going blonde (or blonder), take a look at these dark roots with blonde haircolor techniques.
By The Redken Team

GREASY HAIR TIPS: WHAT CAUSES OILY HAIR AND HOW TO PREVENT IT

Nothing ruins a good hair day like greasy hair. Whether it sets in a few hours after you shampoo or after five full days, a slick streak is your head’s way of letting you know it’s time for a wash. But as we all know, over-shampooing your hair on the reg isn’t great for your scalp, strands or hair color, and there are ways to prolong the time until your next full lather and rinse. Here, Redken artist Laura Carmichael fills us in on the best ways to prevent, treat and handle greasy hair—plus the best products for keeping it at bay.
By The Redken Team

9 CURLING IRON TIPS YOU NEED TO KNOW ABOUT

Curling your hair shouldn’t be confusing. Whether you’re creating beachy waves or elegant curls, your curling iron can do it all. The key is getting to know your iron and knowing exactly what it can do for your hair. So, before you start curling, brush up on how best to use your hot tools. Here are nine curling iron tips that you need to know about before styling your hair.
By The Redken Team

HAIRCARE TIPS JUST FOR BRUNETTES

Now that you've found your best brunette haircolor, get your haircare routing down pat. While being a brunette tends to come with the blessing of a lowkey haircare routine, there are still some things you can do to have your shiniest, bounciest brunette hair, especially if you indulge in a haircolor service that enhances your already beautiful haircolor.
By The Redken Team

HOW TO DEAL WITH FRIZZY HAIR: YOUR TOP FRIZZ QUESTIONS ANSWERED

They say nothing in life is certain except for death and taxes…add frizzy hair to that list. Contrary to popular belief, no hair type or texture is immune to having to deal with this kind of tress stress. But don’t worry: Redken has the solution for all of your frizzy hair dilemmas. We’ve got you covered with these helpful (and easy) hair smoothing tips and tricks, plus the best product picks to help keep your hair frizz-free.
23 Jan 2024
By The Redken Team
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