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BLONDAGE SHAMPOO

Pigmented shampoo for toning brass from blonde hair

*Travel size excluded from promotions
Average rating includes incentivized reviews
BLONDAGE SHAMPOO

BLONDAGE SHAMPOO

Pigmented shampoo for toning brass from blonde hair

*Travel size excluded from promotions

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Pdp Section Ingredients

THE BENEFITS



Color Extend Blondage Shampoo is a violet-pigment depositing purple shampoo that protects and tones blonde and highlighted hair experiencing warmth and brass. This shampoo features Citric Acid to gently cleanse while strengthening and removing unwanted brassiness to cool warm tones for a brighter, truer blonde hair color. This product is recommended for hair that contains orange or yellow undertones, and for those who experience persistent brassiness.

BENEFITS

• Toning and strengthening shampoo
• Gently cleanses to remove brassy tones
• Repairs and strengthens hair from the core
• Features pure violet (purple) pigment to tone out brassiness
• Includes Citric Acid to repair hair from the core





THE SUSTAINABILITY



Made with
100% recycled plastic*

formula made in factory using
renewable energy**

vegan
formula***


* Except cap or pump. ** In the previous calendar year. Find more info on the L'Oreal Universal Registration Document. *** No animal derived ingredients.

THE TECHNOLOGY



Redken Color Extend Blondage Shampoo Key Technology Ingredient


THE SCIENCE INSIDE



Redken Ingredient Pure Violet Pigments

Redken Ingredient Vegan

REDKEN INGREDIENT Paraben-Free

 



THE ENVIRONMENTAL IMPACT

This product's environmental impact score: C

READ MORE
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PDP How To Apply

HOW TO USE BLONDAGE SHAMPOO



Wearing suitable gloves, apply Color Extend Blondage Shampoo to wet hair, lather and rinse well. Repeat if necessary. For maximum benefits, leave second lather on 3-5 minutes. Rinse. Follow with Color Extend Blondage Conditioner.

WHY REDKEN PROS RECOMMEND IT



ADRIENNE DARA
Redken Blondage Shampoo is one of my top picks. The perfect purple deposit to kick out unwanted warmth and help to pre-tone prior to a Shades EQ service. As a colorist, I feel safe sending my clients home with Blondage knowing it won't over deposit and maintain their brightness.

Adrienne Dara, Redken Brand Ambassador, Philadelphia-based colorist at Adrienne Dara Hair.
Salon Expertise:toning, bold blonding and dimensional brunettes.
@AdrienneDara
BEFORE AND AFTER

BEFORE AND AFTER

pdp-section-product-impact-labelling

Environmental & social impact


PIL

Environmental & Social Impact

Redken is committed to continually improving the impact of its products throughout the product lifecycle, including the production and anticipated usage. This tool is designed to help assess the relative environmental & social impact of Redken compared to other L’Oreal Groupe products in the same category around the world in 2020.  The calculation method was developed with the help of independent scientific experts and Bureau Veritas Certification, an independent auditor.  The score takes into account 14 environmental impact factors all along the product's life cycle. 

Learn more about the methodology, here


Overall environmental impact

Compared to other similar L’Oreal  Groupe Products sold worldwide in 2020 




111(1) per average amount used
106 per 10mL


10(2) per average amount used
10 per 10mL


Every consumer product has some impact on the environment. A good score here does not mean a product has a positive impact or no impact on the environment. The letters and colors used in this tool are designed to help you make comparisons to other similar products in L'Oréal's global portfolio, so you can make more informed choices.


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Manufacturing conditions

Made in a responsible manufacturing plant.

Renewable energy:
46%

Packaging Facts

% of cardboard/paper certified
FSCTM or PEFC:
0%
% of bottle made of recycled material(3):
100%
Refillable or rechargeable:

Social impact of the product​

The ingredients and components of this product are sourced from suppliers committed to respect the fundamental principles of the UN on labor standards.

1 or more suppliers used in the making of this product are part of the L’Oreal Solidarity Sourcing Program.*

(1)
(2)
(3)

Discover our evaluation methodology and all that we are implementing to reduce our impacts together.

Learn More
FAQ

FREQUENTLY ASKED QUESTIONS

Answers to Your Frequently Asked Questions

PDP Section Routine

COMPLETE YOUR HAIR CARE ROUTINE FOR ALL TYPES OF BLONDE HAIR

PDP Reviews
UGC

CARE FOR YOUR HAIR WITH #REDKEN

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