Are Redken products sulfate-free?

Many Redken shampoos are sulfate-free, especially in the Acidic Bonding and Color Extend lines. Always check the product label or description for details.

What type of products Redken offer?

Professional Quality shampoos, conditioners, hair oils, masks, styling and more tailored for your hair type.

Can I use Redken on color-treated hair?

Yes, Redken offers a wide range of color-safe products like Color Extend Magnetics and Acidic Bonding Concentrate designed to protect and maintain color-treated hair.

Does Redken offer loyalty rewards?

Yes, the Redken Rewards program offers exclusive perks and points redeemable online.

Does Redken offer personalized hair consultations?

Yes, the Redken website offers a Hair Diagnostic tool to help you find personalized product recommendations based on your hair type and concerns.

Does Redken offer professional salon services?

Yes, Redken is a professional brand used in salons across the U.S. You can locate a Redken salon through the salon finder on redken.com.

Achieve Your Best Hair with Redken Hair Care and Hair Styling Products

2X POINTS ON A.B.C. AND ACIDIC COLOR GLOSS WITH LOG IN

Free Smooth & Sleek Trio with $50+ orders.

ALL SOFT ARGAN OIL SOFTENING SHAMPOO FOR DRY HAIR

Up to 200 Washes

ALL SOFT SHAMPOO

Moisturizing shampoo for dry, brittle hair.

Old Price $54.00 New Price $37.99

ALL SOFT CONDITIONER WITH ARGAN OIL FOR DRY HAIR

Up to 200 Washes

ALL SOFT CONDITIONER

Moisturizing conditioner to transforms dry, brittle hair

Old Price $54.00 New Price $37.99

White Liter Pump

Jumbo Liter Pump Dispenser for 1L / 33.8 fl. oz Redken Shampoo and Conditioner.

*Excluded from promotions

Old Price New Price $5.00

EXTREME LENGTH CONDITIONER WITH BIOTIN INGREDIENTS

Up to 200 Washes

EXTREME LENGTH CONDITIONER WITH BIOTIN

Enriched strengthening conditioner to promote longer hair

Old Price $54.00 New Price $37.99

COLOR EXTEND MAGNETICS SULFATE-FREE SHAMPOO

COLOR EXTEND MAGNETICS SULFATE-FREE SHAMPOO BENEFITS

COLOR EXTEND MAGNETICS SULFATE-FREE SHAMPOO TEXTURE

Up to 200 Washes

COLOR EXTEND MAGNETICS SULFATE-FREE SHAMPOO

Sulfate-free color care shampoo for color-treated hair

Old Price $54.00 New Price $37.99

COLOR EXTEND MAGNETICS SULFATE-FREE CONDITIONER

COLOR EXTEND MAGNETICS SULFATE-FREE CONDITIONER BENEFITS

COLOR EXTEND MAGNETICS SULFATE-FREE CONDITIONER TEXTURE

UP TO 200 WASHES

COLOR EXTEND MAGNETICS SULFATE-FREE CONDITIONER

Sulfate-free color care conditioner for color-treated hair

Old Price $54.00 New Price $37.99

EXTREME SHAMPOO FOR DAMAGED HAIR BENEFITS

EXTREME SHAMPOO FOR DAMAGED HAIR SUSTAINABILITY

Up to 200 Washes

EXTREME SHAMPOO

Hair strengthening shampoo that fortifies while conditioning

Old Price $54.00 New Price $37.99

EXTREME CONDITIONER FOR DAMAGED HAIR BENEFITS

EXTREME CONDITIONER FOR DAMAGED HAIR BEFORE AND AFTER

Up to 200 Washes

EXTREME CONDITIONER

Hair strengthening conditioner that fortifies while conditioning

Old Price $54.00 New Price $37.99

Up to 200 Washes

FRIZZ DISMISS SHAMPOO

Frizz control shampoo that smooths and moisturizes hair

Old Price $54.00 New Price $37.99

FRIZZ DISMISS CONDITIONER FOR FRIZZY HAIR

Up to 200 Washes

FRIZZ DISMISS CONDITIONER

Frizz control conditioner that smooths and moisturizes hair

Old Price $54.00 New Price $37.99

VOLUME INJECTION SHAMPOO FOR VOLUMIZING AND TEXTURIZING FLAT THINNING HAIR

Up to 200 Washes

VOLUME INJECTION SHAMPOO

Lightweight shampoo that adds volume and softens hair

Old Price $54.00 New Price $37.99

VOLUME INJECTION CONDITIONER FOR VOLUMIZING FINE FLAT HAIR

Up to 200 Washes

VOLUME INJECTION CONDITIONER

Lightweight conditioner that adds volume and softens hair

Old Price $54.00 New Price $37.99

COLOR EXTEND BLONDAGE SHAMPOO BEFORE AND AFTER

Up to 200 Washes

BLONDAGE SHAMPOO

Pigmented shampoo for toning brass from blonde hair

Old Price $54.00 New Price $37.99

COLOR EXTEND BLONDAGE COLOR DEPOSITING CONDITIONER

Up to 200 Washes

BLONDAGE COLOR DEPOSITING CONDITIONER

Pigmented conditioner for toning brass from blonde hair

Old Price $54.00 New Price $37.99

Up to 200 Washes

ALL SOFT MEGA CURLS SHAMPOO

Intense hydrating shampoo for curly and coily hair

Old Price $54.00 New Price $37.99

Up to 200 Washes

ALL SOFT MEGA CURLS CONDITIONER

Intense hydrating conditioner for curly and coily hair

Old Price $54.00 New Price $37.99

HAIR CLEANSING CREAM CLARIFYING SHAMPOO LITER

Up to 200 Washes

HAIR CLEANSING CREAM CLARIFYING SHAMPOO

Clarifying shampoo that cleanses and detoxifies hair

Old Price $54.00 New Price $37.99

EXTREME LENGTH SHAMPOO WITH BIOTIN INGREDIENTS

Up to 200 Washes

EXTREME LENGTH SHAMPOO WITH BIOTIN

Enriched strengthening shampoo to promote longer hair

Old Price $54.00 New Price $37.99

Black Liter Pump

Jumbo Liter Pump Dispenser for 1L / 33.8 fl. oz Redken Shampoo and Conditioner.

*Excluded from promotions

Old Price New Price $5.00

Redken Hair Care Bestselling One United Multi Benefit Leave-In Conditioner for All Hair Types

One United Leave-In Conditioner before & after. A woman with long, auburn hair. The hair on the left is frizzy and unstyled. The hair on the right is styled in defined curls.

STYLING BEST SELLER

ONE UNITED

Leave-in Conditioner with 25 Benefits

Old Price New Price $30.00

Bottle of Redken Naked Gloss Lightweight Shine Hair Oil with black and pink packaging (3.4 fl oz) adds shine and vibrancy and contains 18% glossing complex.

Before & after use of Redken Naked Gloss Lightweight Hair Shine Oil. Dry, frizzy black hair becomes smooth and shiny.

Before & after shot of curly hair. Dry, frizzy hair transforms into defined, glossy curls after using Redken Acidic Color Gloss shampoo, conditioner, and Naked Gloss Lightweight Shine Hair Oil.

Before & after use of Redken Naked Gloss Lightweight Hair Shine Oil. Dry, straight red hair transformed into shiny, voluminous curls.

NEW

Naked Gloss Lightweight Shine Oil

Lightweight hair oil for shine, moisture & color vibrancy

One size only

100 ml / 3.4 fl oz

Old Price New Price $45.00

TRENDING

Extreme Length Duo

Extreme Length Shampoo & Conditioner

Old Price New Price $54.00

Acidic Bonding Concentrate 24/7 Night & Day Serum

Sabrina Carpenter uses Acidic Bonding Concentrate 24/7 Night & Day Serum for damaged hair repair

NEW

Acidic Bonding Concentrate 24/7 Night & Day Serum

Bond repair serum that combats daily damage overnight

Old Price New Price $45.00

Acidic Bonding Concentrate Shampoo and Conditioner

Sabrina Carpenter uses Acidic Bonding Concentrate Shampoo and Conditioner for stronger, smoother hair.

Redken Acidic Bonding Concentrate Shampoo and Conditioner leaves hair 89% easier to detangle, 9x smoother with 2x less breakage.

Before and after use of Acidic Bonding Concentrate. Hair is left smoother and healthier-looking after use.

ONLINE EXCLUSIVE

Acidic Bonding Concentrate Duo

Acidic Bonding Shampoo & Conditioner

Old Price $84.00 New Price $67.20

TOP-RATED SET

All Soft Duo

All Soft Shampoo & Conditioner

Old Price New Price $72.00

ALL SOFT MOISTURE RESTORE LEAVE IN TREATMENT WITH HYALURONIC ACID FOR DRY HAIR

BEST-SELLER

ALL SOFT MOISTURE RESTORE LEAVE-IN TREATMENT

Leave-in treatment for long-lasting moisture

One size only

150 ml / 5 fl oz

Old Price New Price $32.00

ACIDIC BONDING CONCENTRATE BESTSELLING LEAVE-IN TREATMENT FOR DAMAGED HAIR

Sabrina Carpenter loves Redken ABC for stronger, smoother hair

SABRINA CARPENTER'S FAVE

ACIDIC BONDING CONCENTRATE LEAVE-IN TREATMENT

Best-selling, sulfate-free leave-in treatment for strength repair in 1 use.

Old Price New Price $34.00

SABRINA CARPENTER'S FAVE

ACIDIC BONDING CONCENTRATE LEAVE-IN TREATMENT

Best-selling, sulfate-free leave-in treatment for strength repair in 1 use.

Old Price New Price $34.00

MAX OIL ABSORPTION DEEP CLEAN DRY SHAMPOO

DEEP CLEAN DRY SHAMPOO

Maximum OIl Absorption Dry Shampoo

Old Price New Price $27.00

BEST SELLER

EXTREME LENGTH CONDITIONER WITH BIOTIN

Enriched strengthening conditioner to promote longer hair

Old Price New Price $27.00

Redken Acidic Color Gloss Hair Shine Bundle of Shampoo, Conditioner and Naked Gloss Lightweight Shine Oil

Curly hair before & after use of Redken Acidic Color Gloss Shampoo, Conditioner and Naked Gloss Lightweight Shine Oil

Red hair before & after use of Redken Acidic Color Gloss Shampoo, Conditioner and Naked Gloss Lightweight Shine Oil

Redken Acidic Color Gloss shampoo locks in shine and seals the hair cuticle for long-lasting color vibrancy

Acidic Color Gloss Shine Bundle

Acidic Color Gloss Shampoo, Conditioner, Heat Protection Leave-In Treatment & Naked Gloss Lightweight Shine Oil

10% OFF WITH CODE BUNDLE10

Old Price New Price $147.00

Sabrina Carpenter uses Redken Acidic Bonding Concentrate for damaged hair repair

Redken Acidic Bonding Concentrate Intensive treatment works in 5 minutes to prevent breakage and smooth hair.

TOP-SELLING SET

Acidic Bonding Concentrate Complete Set

Acidic Bonding Concentrate Intensive Treatment, Shampoo, Conditioner, Mask, Leave-In and Serum

10% OFF WITH CODE BUNDLE10

Old Price New Price $220.00

TOP-SELLING SET

All Soft Set

All Soft Shampoo, Conditioner, Moisture Restore Leave-In Treatment & Argan-6 Hair Oil

10% OFF WITH CODE BUNDLE10

Old Price New Price $124.00

TOP-SELLING SET

Extreme Length Set

Extreme Length Shampoo, Conditioner, Triple Action Treatment, Leave-In Treatment with Biotin

10% OFF WITH CODE BUNDLE10

Old Price New Price $121.00

FRIZZ DISMISS REBEL TAME LEAVE-IN CREAM BENEFITS

Frizz Dismiss Trio

Frizz Dismiss Shampoo, Conditioner & Rebel Tame

10% OFF WITH CODE BUNDLE10

Old Price New Price $86.00

EXTREME TRIO HAIR CARE SET FOR DAMAGED HAIR

Extreme Trio

Extreme Shampoo, Conditioner & Mega Mask

10% OFF WITH CODE BUNDLE10

Old Price New Price $89.00

VOLUME MAXIMIZING TRIO

Volume Injection Shampoo, Conditioner & Volume Maximizer

10% OFF WITH CODE BUNDLE10

Old Price New Price $84.00

Acidic Bonding Curls & Curl Stylers Complete Set

Acidic Bonding Curls Complete Set

Silicone-free & sulfate-free set for processed & damaged curls.

10% OFF WITH CODE BUNDLE10

*Excluded from other promotions

Old Price New Price $204.00

BLONDAGE TRIO

Blondage Shampoo, Conditioner & Express Anti-Brass Mask

10% OFF WITH CODE BUNDLE10

Old Price New Price $89.00

TOP-RATED

All Soft Mega Curls Trio

All Soft Mega Curls Shampoo, Conditioner & Hydramelt Moisturizing Hair Lotion

10% OFF WITH CODE BUNDLE10

Old Price New Price $86.00

Redken One United Leave-In Conditioner Benefits

Redken One United Leave-In Conditioner Before & After

STYLING STARTER TRIO

Quick Blowout, One United, Control Hairspray

10% OFF WITH CODE BUNDLE10

Old Price New Price $86.00

TOP-SELLING SET

The Signature Blowout Set

Quick Blowout, Root Lifter Volumizing Spray Foam & Brushable Hairspray.

10% OFF WITH CODE BUNDLE10

Old Price New Price $84.00

THE SMOOTH & FRIZZ-FREE BLOWOUT SET

One United, Spray Smooth, Control Hairspray

10% OFF WITH CODE BUNDLE10

Old Price New Price $88.00

THE SMOOTH & FRIZZ-FREE BLOWOUT SET

One United, Spray Smooth, Control Hairspray

10% OFF WITH CODE BUNDLE10

Old Price New Price $88.00

SABRINA CARPENTER'S FAVE

ACIDIC BONDING CONCENTRATE LEAVE-IN TREATMENT

Best-selling, sulfate-free leave-in treatment for strength repair in 1 use.

Old Price New Price $34.00

NEW

Acidic Bonding Concentrate 24/7 Night & Day Serum

Bond repair serum that combats daily damage overnight

Old Price New Price $45.00

ONLINE EXCLUSIVE

Acidic Bonding Concentrate Duo

Acidic Bonding Shampoo & Conditioner

Old Price $84.00 New Price $67.20

Acidic Bonding Concentrate Overnight Repair Trio

acidic bonding concentrate shampoo benefits

Acidic Bonding Concentrate Overnight Repair Trio

Acidic Bonding Concentrate Shampoo, Conditioner and Serum

10% OFF WITH CODE BUNDLE10

Old Price New Price $113.00

Acidic Bonding Concentrate Treatment Bundle

Redken Acidic Bonding Concentrate Intensive treatment provides 14x smoother hair and works in 5 minutes to provide stronger hair in one use.

Acidic Bonding Concentrate Treatment Bundle

Acidic Bonding Concentrate Intensive Treatment, Mask, Leave-In and Serum

10% OFF WITH CODE BUNDLE10

Old Price New Price $119.00

TOP-SELLING SET

Acidic Bonding Concentrate Complete Set

Acidic Bonding Concentrate Intensive Treatment, Shampoo, Conditioner, Mask, Leave-In and Serum

10% OFF WITH CODE BUNDLE10

Old Price New Price $220.00

BEST SELLER

ONE UNITED

Leave-in Conditioner with 25 Benefits

*Travel size excluded from promotions

Old Price New Price $14.00

SABRINA CARPENTER'S FAVE

ACIDIC BONDING CONCENTRATE LEAVE-IN TREATMENT

Best-selling, sulfate-free leave-in treatment for strength repair in 1 use.

Old Price New Price $14.00

BEST SELLER

ALL SOFT CONDITIONER

Moisturizing conditioner to transforms dry, brittle hair

*Travel size excluded from promotions

Old Price New Price $10.00

ACIDIC BONDING CONCENTRATE CONDITIONER FOR DAMAGED HAIR

Image of model before and after use of Redken Acidic Bonding Concentrate Shampoo and Conditioner. Hair is left stronger, repaired and healthy-looking.

TOP-RATED

ACIDIC BONDING CONCENTRATE CONDITIONER

Sulfate-free bonding conditioner provides ultimate strength repair for damaged hair.

Old Price New Price $14.00

ACIDIC BONDING CONCENTRATE 5-MINUTE HAIR MASK FOR DAMAGED HAIR

The product description says that the product is a 5-minute liquid mask that is ultra-conditioning, detangling, and strength repairing. It is also says that the product is a regimen for demanding, processed hair.

Redken Acidic Bonding Concentrate 5-min liquid mask is a rinse-off mask that melts into hair, provides ultra-hydration and shine and leaves hair 3x stronger.

A woman with long, highlighted hair is applying a hair mask to her hair. The mask is a white cream and she is applying it to the mid-lengths and ends of her hair. She is leaving it on for 5 minutes and then rinsing it out.

AWARD-WINNER

ACIDIC BONDING CONCENTRATE 5-MIN LIQUID MASK

Sulfate-free ultra-conditioning mask for deep hydration and repair.

*Travel size excluded from promotions

Old Price New Price $14.00

REDKEN HAIR STYLING BESTSELLER QUICK BLOWOUT BLOW DRY PRIMER SPRAY

REDKEN HAIR STYLING BESTSELLER QUICK BLOWOUT BLOW DRY PRIMER SPRAY BEFORE & AFTER

BEST SELLER

QUICK BLOWOUT

Lightweight, Smoothing Blow Dry Primer

*Travel size excluded from promotions

Old Price New Price $14.00

ACIDIC BONDING CONCENTRATE INTENSIVE TREATMENT FOR DAMAGED HAIR

ACIDIC BONDING CONCENTRATE INTENSIVE TREATMENT

Sulfate-free, bonding pre-treatment for stronger hair in 1 use.

Old Price New Price $14.00

Acidic Color Gloss Heat Protection Leave-In Treatment

Acidic Color Gloss Heat Protection Leave-In Treatment

Leave-in treatment spray that provides hydration, detangling and heat protection up to 450°F.

Old Price New Price $14.00

BEST SELLER

FRIZZ DISMISS CONDITIONER

Frizz control conditioner that smooths and moisturizes hair

*Travel size excluded from promotions

Old Price New Price $10.00

24 HOUR FLEXIBLE FLASH DRYING BRUSHABLE HAIRSPRAY

24 HOUR FLEXIBLE FLASH DRYING BRUSHABLE HAIRSPRAY BENEFITS

24 HOUR FLEXIBLE FLASH DRYING BRUSHABLE HAIRSPRAY BEFORE AND AFTER

TOP-RATED

BRUSHABLE HAIRSPRAY

24-Hour Flexible, Fast-drying Hairspray

*Travel size excluded from promotions

Old Price New Price $14.00

BEST SELLER

COLOR EXTEND MAGNETICS SULFATE-FREE SHAMPOO

Sulfate-free color care shampoo for color-treated hair

*Travel size excluded from promotions

Old Price New Price $10.00

ALL SOFT SHAMPOO WITH ARGAN OIL FOR DRY HAIR

AWARD-WINNER

ALL SOFT SHAMPOO

Moisturizing shampoo for dry, brittle hair

*Travel size excluded from promotions

Old Price New Price $10.00

ACIDIC BONDING CONCENTRATE SHAMPOO FOR DAMAGED HAIR

ACIDIC BONDING CONCENTRATE SHAMPOO

Sulfate-free, bonding shampoo for ultimate strength repair for damaged hair.

Old Price New Price $14.00

acidic-color-gloss-shampoo-for-color-vibrancy

Before & after use of Redken Acidic Color Gloss Shampoo, Conditioner & Naked Gloss Shine Oil. Dry, straight red hair transformed into shiny, voluminous curls.

Redken Acidic Color Gloss Shampoo Allure Best of Beauty Glamour Beauty Award

AWARD-WINNER

Acidic Color Gloss Sulfate-Free Shampoo

Sulfate-free shampoo for color-treated hair to help prolong color and shine.

UPGRADE TO LITER SIZE FOR 233% MORE WASHES AND 39% SAVINGS.

*Excluded from promotions

Old Price New Price $14.00

acidic-color-gloss-conditioner-for-color-vibrancy

Before & after use of Redken Acidic Color Gloss Shampoo, Conditioner and Naked Gloss Lightweight Hair Shine Oil. Dry, straight red hair transformed into shiny, voluminous curls.

TOP-RATED

Acidic Color Gloss Conditioner

Conditioner for color-treated hair that helps prolong color and shine.

*Excluded from promotions

Old Price New Price $14.00

BLONDAGE COLOR DEPOSITING CONDITIONER

Pigmented conditioner for toning brass from blonde hair

*Travel size excluded from promotions

Old Price New Price $10.00

ACIDIC BONDING CONCENTRATE

NEW

Acidic Bonding Concentrate 24/7 Night & Day Serum

Bond repair serum that combats daily damage overnight

One size only

100 ml / 3.4 fl oz

Old Price New Price $45.00

SABRINA CARPENTER'S FAVE

ACIDIC BONDING CONCENTRATE LEAVE-IN TREATMENT

Best-selling, sulfate-free leave-in treatment for strength repair in 1 use.

Old Price New Price $34.00

ONLINE EXCLUSIVE

Acidic Bonding Concentrate Duo

Acidic Bonding Shampoo & Conditioner

Old Price $84.00 New Price $67.20

Acidic Bonding Concentrate Overnight Repair Trio

Acidic Bonding Concentrate Shampoo, Conditioner and Serum

10% OFF WITH CODE BUNDLE10

Old Price New Price $113.00

TOP-SELLING SET

Acidic Bonding Concentrate Complete Set

Acidic Bonding Concentrate Intensive Treatment, Shampoo, Conditioner, Mask, Leave-In and Serum

10% OFF WITH CODE BUNDLE10

Old Price New Price $220.00

Acidic Bonding Concentrate Treatment Bundle

Acidic Bonding Concentrate Intensive Treatment, Mask, Leave-In and Serum

10% OFF WITH CODE BUNDLE10

Old Price New Price $119.00

TOP-SELLING SET

Acidic Bonding Concentrate Trio

Acidic Bonding Concentrate Shampoo, Treatment & Conditioner

10% OFF WITH CODE BUNDLE10

Old Price New Price $102.00

Discover your custom hair routine for your hair type and concerns when you take the Redken Hair Quiz.

EXCLUSIVE SERVICES

Image of Redken's best-selling Acidic Bonding Concentrate Shampoo bottle with a grey circular arrow in the background. The image represents the Redken auto replenishment program that allows customers to save 15% on recurring Redken.com orders.

AUTO-REPLENISH

Get 15% off and free shipping on subscriptions.

A black and white image of the Redken Exchange on 5th Avenue in New York City, featuring a busy street in New York City. There are people walking on the sidewalk, a bus on the street, and buildings in the background.

FIND A SALON

Locate a Redken salon near you.

Image of a customer holding a mobile phone will shopping for Redken hair products.

PAY WITH AFTERPAY

Shop now, pay later with Afterpay.

A image of a Redken hair stylist with a blonde client after a hair color service.

VIRTUAL TRY-ON

Explore new hair colors with our virtual tool.

DISCOVER BEST SELLERS

REDKEN BLOG: FEATURED ARTICLES

HOW TO CHOOSE THE BEST SHAMPOO

With so many different names, labels, and claims, it can be overwhelming to find the right shampoo to fulfill your hair dreams. From damaged or dry hair to curly hair. Learn More>>

Redken Heat Protecting Leave-In Treatments

PREVENT HEAT DAMAGE: YOUR ULTIMATE GUIDE TO REDKEN HEAT PROTECTION

Your styling tools might be hot, but your hair game doesn't have to suffer, and hair styling shouldn't come with a side of damage. Learn more >>

POWER UP YOUR SHINE

Introducing Redken's revolutionary Acidic Color Gloss Activated Glass Gloss Treatment: Our newest solution to long-lasting color and unparalleled shine. Learn More>>

ACIDIC BONDING CURLS

Acidic Bonding Curls is a silicone-free bonding care range to restore the pattern of curls and coils. Curl Stylers are a collection of hydrating styling products that define. Learn More>>

EVERYTHING YOU NEED TO KNOW ABOUT PURPLE SHAMPOO FOR BLONDE HAIR

Blondes know that finding that perfect blonde shade often takes time, money, and a commitment to keeping color as fresh as when you left the salon. Learn More>>

REDKEN SHADES EQ HAIR GLOSS

Redken’s Shades EQ isn’t your run-of-the-mil hair gloss. It is the #1 demi-permanent hair color in the US for a reason! This professional hair color service provides healthy-looking and feeling hair, refreshes and enhances color. Learn More>>

HOW TO USE HAIR OIL

Healthy, shiny hair starts with proper nourishment, and hair oil is one of the best ways to achieve it. In this article, we’ll dive into how you can use hair oil to elevate your hair game and achieve your best hair yet. Learn More>>

REDKEN IS A LEADING PROFESSIONAL BRAND

Backed by state-of-the-art science and a legacy of innovation that dates back to 1960, Redken was the first company to take a scientific approach to hair:

PROTEIN + MOISTURE + ACIDIC pH = HEALTHY HAIR.

Today, we are the #1 Pro Hair Brand in the U.S, powered by Science and prescribed by Pros. We deliver powerful hair transformations with one end goal- to preserve the health of the hair.
*Based on 2024 Circana sales December YTD

REDKEN IS A LEADING PROFESSIONAL BRAND

Backed by state-of-the-art science and a legacy of innovation that dates back to 1960, Redken was the first company to take a scientific approach to hair:

PROTEIN + MOISTURE + ACIDIC pH = HEALTHY HAIR.

Today, we are the #1 Pro Hair Brand in the U.S, powered by Science and prescribed by Pros. We deliver powerful hair transformations with one end goal- to preserve the health of the hair.
*Based on 2023 NPD sales July YTD