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ACIDIC BONDING CONCENTRATE SHAMPOO

Sulfate-free, bonding shampoo for ultimate strength repair for damaged hair.
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ACIDIC BONDING CONCENTRATE SHAMPOO FOR DAMAGED HAIR

ACIDIC BONDING CONCENTRATE SHAMPOO

Sulfate-free, bonding shampoo for ultimate strength repair for damaged hair.

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Pdp Section Ingredients

THE BENEFITS



Acidic Bonding Concentrate sulfate-free shampoo is Redken's most concentrated all-in-one formula for strength repair on all types of damaged hair.

BEST FOR:
• Damaged Hair
• All Hair Types & Textures
• Safe for Color-Treated & Chemically-Processed Hair

KEY BENEFITS:

• Combats 1 year of visible damage in 1 use*
• 56% reduction in breakage**
• 2x stronger**
• 14x smoother***
• 90% more conditioned***
• 82% visible reduction of split ends****
• pH balancing
• Ultimate repair, intense conditioning, and color fade protection
• Citric Acid, an alpha hydroxy acid, which helps reinforce weakened bonds in the hair

*System of Acidic Bonding Concentrate Acidic Bonding Concentrate Intensive Treatment, Shampoo, Conditioner, and Leave-In Treatment vs. undamaged hair
**Acidic Bonding Concentrate Shampoo & Conditioner vs. non-conditioning shampoo
***Acidic Bonding Concentrate Intensive Treatment, Shampoo & Conditioner vs. non-conditioning shampoo
****Acidic Bonding Concentrate Shampoo & Conditioner, Leave-In Treatment vs. non-conditioning shampoo




THE SUSTAINABILITY



Made of minimum
94% recycled plastic*

formula made in factory using
renewable energy**

93.64%
biodegradable formula***


* Except cap or pump ** In the previous calendar year. Find more info on the L'Oreal Universal Registration Document. *** As per OECD 301 or equivalent tests.

THE TECHNOLOGY



Redken Acidic Bonding Concentrate Shampoo For Damaged Hair Key Technology Ingredient

Redken's Bonding Care Complex + Citric Acid works at a molecular level and penetrates the cuticle capturing metal ions, reinforcing weakened bonds and improving hair strength.

THE SCIENCE INSIDE



Redken Ingredient Citric Acid

Redken Ingredient Sulfate-Free

Redken Ingredient Paraben-Free

Redken Ingredient Suitable for color-treated hair

 



THE ENVIRONMENTAL IMPACT

This product's environmental impact score: B

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DISCOVER ACIDIC BONDING CONCENTRATE SHAMPOO





PDP How To Apply

HOW TO USE ACIDIC BONDING CONCENTRATE SHAMPOO



Appy to wet hair, lather and rinse. Follow with Acidic Bonding Concentrate Conditioner.In case of contact with eyes, rinse them immediately.

WHY REDKEN PROS RECOMMEND IT



ADRIENNE DARA
I strongly believe in these products because they actually work. When the line came out, I was immediately seeing a shift in how my clients’ hair looked and felt. The beauty of the line is that it's for all hair textures and types. it's incredibly effective for clients with compromised or weakened hair. It restrengthens, re-conditions and re-aligns the hair.

Adrienne Dara, Redken Brand Ambassador, Philadelphia-based colorist at Adrienne Dara Hair.
Salon Expertise:toning, bold blonding and dimensional brunettes.
@AdrienneDara
BEFORE AND AFTER

BEFORE AND AFTER

Environmental impact

Environmental & social impact


PIL

Environmental & Social Impact

Redken is committed to continually improving the impact of its products throughout the product lifecycle, including the production and anticipated usage. This tool is designed to help assess the relative environmental & social impact of Redken compared to other L’Oreal Groupe products in the same category around the world in 2020.  The calculation method was developed with the help of independent scientific experts and Bureau Veritas Certification, an independent auditor.  The score takes into account 14 environmental impact factors all along the product's life cycle. 

Learn more about the methodology, here


Overall environmental impact

Compared to other similar L’Oreal  Groupe Products sold worldwide in 2020 




108g(1) per average amount used
108g per 10mL


8.5(2) per average amount used
8.4 per 10mL


Every consumer product has some impact on the environment. A good score here does not mean a product has a positive impact or no impact on the environment. The letters and colors used in this tool are designed to help you make comparisons to other similar products in L'Oréal's global portfolio, so you can make more informed choices.


This impact score is based on the simulated usage of 1 product and 4 refills.

Manufacturing conditions

Made in a responsible manufacturing plant.

Renewable energy:
100%

Packaging Facts

% of cardboard/paper certified
FSCTM or PEFC:
0%
% of bottle made of recycled material(3):
100%
Refillable or rechargeable:
No

Social impact of the product​

The ingredients and components of this product are sourced from suppliers committed to respect the fundamental principles of the UN on labor standards.

1 or more suppliers used in the making of this product are part of the L’Oreal Solidarity Sourcing Program.*

(1)Grams of CO2 equivalent ("shampoo" category average = 98g)
(2)Water index including water quality + water scarcity (m3) - "shampoo" category average = 9.7
(3)Excuding pumps and/or caps

Discover our evaluation methodology and all that we are implementing to reduce our impacts together.

Learn More
FAQ

FREQUENTLY ASKED QUESTIONS

Answers to Your Frequently Asked Questions