Everything You Need to Know About Shades EQ Hair Gloss


Photo Credit: @nicole_sauck, @jc_beautybar, @adina_pignatare, @maridoesyourhair, @leysahairandmakeup
WHAT IS A HAIR GLOSS?
Let's start with the basics. A hair gloss is a versatile professional haircolor service offered in salons. Perfect for refreshing color and enhancing your hair's natural shine, Redken's Shades EQ Gloss also leaves you with healthier looking and feeling hair.
Because glosses are a form of demi-permanent haircolor, they allow for color without the commitment. Looking to try a new shade or change your haircolor for the first time? Demi-permanent haircolor is a gentler form of color that fades gradually over time, meaning you won't get harsh root regrowth. With results that can last anywhere from 4-6 weeks, a hair gloss service is the perfect way to try that new shade while achieving shiny, healthy-looking hair.
While stylists typically use glosses as a way to tone, color-correct, refresh and add shine to hair, there are countless reasons to get a Shades EQ Gloss Service. Read on to learn more about hair glosses and see the magic of a Shades EQ Gloss for yourself.
WHAT MAKES REDKEN SHADES EQ DIFFERENT FROM OTHER HAIR GLOSSES?

Redken Shades EQ isn’t your run-of-the-mill hair gloss. In fact, it’s the haircolor that thinks it’s a conditioner and delivers fast, professional color results. After a gloss service, you'll leave the salon with healthier looking and feeling hair with beautiful shine.
ULTIMATE SHINE & CONDITION:
Have we mentioned just how glossy your hair will be after a Shades EQ hair gloss service? The formula is infused with amino acids that help to condition the hair and leave it looking super shiny.
REFRESHED HAIR IN JUST 20 MINUTES:
You read that right. Shades EQ Gloss takes only 20 minutes to process once applied. It’s a quick, easy service for those who want gorgeous color and professional results in an instant.
PERSONALIZED, PROFESSIONAL RESULTS
Because you are going into the salon, your stylist is able to use their expertise to customize a color just for you while achieving results that keep your hair looking and feeling healthy.
ACIDIC HAIRCOLOR FOR HEALTHIER HAIR:
To understand acidic haircolor, it’s important to know that hair is at its healthiest when it has a pH of 4.5-5.5. Maintaining this natural acidity is necessary to avoid frizz, dryness and hair breakage. This is the foundation of our award winning Acidic Bonding Concentrate, the all-in-one haircare regimen that provides ultimate repair. Similarly, a Shades EQ gloss offers powerful hair health benefits because it is an acidic haircolor. The acidic formula offers gentle processing on the hair for outstanding condition and shine benefits across an extensive array of shades.
You can get a Shades EQ Gloss service at any time for any result, but it is critical to get a Shades EQ Gloss post-lightening services. Why is that? When your hair is lightened, it goes into an alkaline state, and if it stays there for a long period of time, this is where damage can be incurred. This is where Shades EQ's acidic formula comes in. “Acidic color gently brings the hair back to a healthy pH, and also helps the cuticle lay smoothly again,” Redken Artist George Garcia explains. Not only is that helpful in and of itself, but it also makes a big difference when protecting the hair against damage. “After any kind of lifting service—be that highlights, balayage, or a single-process, hair is going to be in its most fragile state." Shades EQ Gloss helps to keep the hair strand protected and smooth. This closed hair cuticle also allows for incredible shine.
NO AMMONIA:
Shades EQ is formulated without ammonia, so you won’t have to deal with any overpowering smell while the color processes. Relax and enjoy your gloss!
COLOR CORRECTION:
It's time to kiss brassy ends and regrown roots goodbye! Any type of discoloration or fading is immediately corrected after a Shades EQ Gloss. Once applied to the hair, the formula gently blends and tones the hair to create a gorgeous finish. Your hairdresser will know best how to achieve your hair goals!
MORE ABOUT HAIR GLOSS
REASONS TO GET A HAIR GLOSS
Do you like glossy, shiny hair that looks like it has been #blessed by the hair gods? Does your hair need a little extra care and conditioning from harsh winter weather? A hair gloss service might be exactly what you need.
There are countless reasons to get a gloss, from refreshing your hair color to needing a quick hair pick-me-up. Not only does this quick hair toner service act as the final touch to any permanent haircolor service, but they also work as a stand alone service to fix dull, discolored hair. From brightening your blonde to color correcting, discover more reasons to get a hair gloss here.
HOW DOES A HAIR GLOSS WORK?
After your initial consultation, your stylist will head to the color bar to whip up a personalized hair gloss just for you. The gloss that your stylist mixes will be formulated to meet the color needs based on your discussion. After the gloss is mixed, your stylist will apply the gloss to your dry hair, let it process for 20 minutes, and then rinse. Be sure to have your phone ready – you’re going to need a picture of your fabulous, health-looking hair and refreshed color!
HOW OFTEN SHOULD I GET A GLOSS?
A Shades EQ hair gloss service is a low commitment hair color service that provides hair with high shine and a subtle wash of color that lasts up to 6 weeks. Since it’s a gloss, you don’t need to worry about visible regrowth, but you will need to revisit your stylist to get a fresh application once your gloss has faded. To keep your hair looking and feeling healthy, book your next appointment 4 to 6 weeks after your gloss.
Because Shades EQ is such a versatile product, you can flirt with almost any hair color imaginable. Are you dying to try the cool new greige blonde or looking to play around with deep, rich browns? Or maybe a pastel shade? Talk to your stylist and ask for a Shades EQ Hair Gloss Service!
Blonde Shades
No one wants to deal with brassy hair! Unfortunately, these unwanted tones are an all-too-common problem for blondes. With the color-correcting power of Shades EQ, your stylist can kick any orange or yellow tones to the curb, creating a range of beautiful and vibrant blonde hues. Looking to try a trending blonde shade like greige blonde or champagne blonde? Get the look in just 20 minutes with Shades EQ Hair Gloss!
COOL BLONDES
With Shades EQ, you can achieve these dreamy platinum, icy blonde shades while protecting your hair's health.
NATURAL BLONDE
With a wide range of shades available, your stylist can customize your gloss to create a warm, natural blonde shade perfect for you.
BRUNETTE SHADES
Enrich your current hair color or play around with the dark side of the color spectrum by asking your stylist about our deeper brunette shades. From warm chocolate brown to cool ash browntones, Shades EQ brunette hair glosses are wonderful for adding depth and dimension to any look. These glosses are often used by stylist to perfect a subtle balayage on brown hair.
RED SHADES
Thinking of experimenting with a gorgeous red look? Now, your colorist can create vibrant red haircolors, deep burgundy red shades and show stronger red color on darker hair without pre-lightening. Because Shades EQ gloss is a demi-permanent haircolor and hair toner, it's a great, non-damaging way to experiment with being a redhead.
WHY CELEBRITY STYLISTS LOVE SHADES EQ GLOSS
See why Redken's ambassador network loves Shades EQ! These celebrity stylists and color experts share why they never let a client leave their salon without a Shades EQ gloss.
Tracey Cunningham

"Redken Shades EQ is a hair gloss that thinks it's a conditioner. My clients love how it feels in their hair. It fills the hair and makes it feel healthier, especially if you have split ends. This gloss gives so much shine and beautiful color." - Tracey Cunningham
Matt Rez

"I love Shades EQ because it's an all-in-one product, and I value that. I'm able to do low lights, root shadows, and correct color on all my clients. From the simplest to the most complex of situations, it's perfect." - Matt Rez
Elizabeth Faye

"Shades EQ is the absolute best for healthy hair that's glossy and gorgeous! I never lighten hair without it because the hair needs the condition and and shine that Shades EQ provides. Plus, it allows for the coolest of blondes and the prettiest of tones!" - Elizabeth Faye
Cassandra McGlaughlin

"The biggest concern many of my clients have is damaging their hair. Whenever this concern comes up, I am happy to tell them about Shades EQ, which allows stylists to tone hair while depositing deep condition and shine." - Cassandra McGlaughlin
Ryan Pearl

"Shades EQ's versatile formulas and added shine benefits make it my go-to for every client that I see. No matter what they want as their end result, I reach for Shades EQ to guarantee healthy, toned hair that feels really soft and manageable." - Ryan Pearl
Where Can I Get A Redken Shades EQ Hair Gloss Service?
ARE YOU A SALON PROFESSIONAL?Visit RedkenPro.com to get Shades EQ information that is just for our professionals. Learn more about Shades EQ here. |