REDKEN'S BEST HAIR PRODUCTS OF 2023

For severely dry hair, it's important to avoid drying ingredients and prioritize hydration. That's why we're especially excited about our new All Soft Moisture Restore Leave-In Treatment, a hydrating hair primer powered by hyaluronic acid. While you may be familiar with the benefits of hyaluronic on your skin, this key ingredient is just as powerful for you hair.

As dermatologist Dr. Mian explains, "hyaluronic acid helps hair follicles lock in and retain moisture, revitalizing dry and damaged hair." The benefits go behind hair follicles. Hylauronic acid also helps hydrate your scalp, preventing dry scalp and dandruff while promoting a healthy environment for hair growth.

Hair bonding has become one of the trendiest terms of the last few years, so it's no surprise that one of our top haircare products is the Acidic Bonding Concentrate 4-step bonding system. This all-in-one system—complete with a pre-treatment, shampoo, conditioner, and leave-in treatment—is the ultimate haircare regimen to repair damaged hair. This year we added the Intensive Treatment to the family, a new pre-treatment featuring our most concentrated Bonding Care Complex formula yet.

Damaged and dry hair are two of the most common hair concerns, arising from a variety of reasons: bleaching and color service, excessive use of heat styling tools, sun exposure and more. No matter what the cause of damage, the Acidic Bonding Concentrate system is a must-have for moisturizing and repairing all types of damaged hair.

All products are formulated with Citric Acid, a technology that strengthens the weakened bonds of hair and improves strength for immediate, visible results. While hearing the word "acid" when thinking about your hair may seem jarring, the Acidic Bonding Concentrate system actually balances hair pH. Formulated with an acidic pH, these products defend against the negative effects of hair coloring, heat styling tools, and other environmental factors (like water!).

Experience immediate results and ultimate hair transformation with 56% less breakage, 82% less visible split ends, and 11x smoother hair when using the Acidic Bonding Concentrate system together. Learn more about the complete system here.

SHOP THE ACIDIC BONDING CONCENTRATE REGIMEN

The wrong shampoo is the number one cause of color fading. For anyone looking to keep their blonde tone fresh, our Blondage toning shampoo and conditioner are must haves. Not sure if this is right for you? Read more about purple shampoo and learn why a purple pigmented haircare system is essential for keeping blonde hair vibrant.

With over 25 benefits, One United conditioning spray is perfect for all hair types and textures. This all-in-one treatment nourishes hair, increases manageability, protects from heat styling and more. This lightweight spray can refresh hairstyles, act as a pre-styler tool, and be your go-to post shower product.

Our go-to styler of the year is the Dry Texture finishing spray. Whether you're looking to add volume or create an undone, textured look, this versatile spray is a must-have. It uses oil absorbing starches (like a Dry Shampoo) to create instant texture and lightweight volume without leaving behind product buildup or that crunchy feeling.

No blow-dry is complete without a primer. Another new launch, Quick Blowout Lightweight Primer Spray is a must have for your blow-drying routine. With a flash drying, bi-phase formula, Quick Blowout conditions and smooths hair while protecting from heat up to 450° F. Pair this with Big Blowout for the perfect blowout.